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News From Morocco To New York--Aman's Fine Fragrance Collection Captures The Soul Of 5 Exotic Cities
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From Morocco To New York--Aman's Fine Fragrance Collection Captures The Soul Of 5 Exotic Cities

A leading name in the world of transformative experiences, Aman recently launched Fine Fragrance – a collection of five 50 ml Eau de parfums.

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By: Priyanka Chakrabarti Published: Dec 02, 2020 07:23 AM IST

From Morocco To New York--Aman's Fine Fragrance Collection Captures The Soul Of 5 Exotic Cities

A leading name in the world of transformative hospitality experiences, Aman recently launched Fine Fragrance – a collection of five 50 ml Eau de parfums. By Kumar Shree

Taking luxury offerings to a whole new level, Aman recently launched Fine Fragrance—a range of sophisticated scents that will gently whiff through each of their hotels across 20 countries. Each scent in the collection of five echoes the distinct character of Aman’s unique choice of destinations, in turn encapsulating the essence of a destination in a bottle layered with innovation and style.

Aman Fine Fragrance
VAYU—inspired by Amanpuri, Thailand; referring to the ancient Sanskrit word for ‘wind’, VAYU is a reminder of sun-warmed skin and the freshness of summer.

All five gender-neutral scents from the collection are sure to transport you to a paradisiacal world of luxury living. Crafted by master perfumer Jacques Chabert, these scents will evoke emotions and allow you to soak in the goodness of your many pleasant travel memories.

Aman Fine Fragrance
AYOM—inspired by Amanjiwo, Indonesia; derived from the Indonesian meaning of ‘sheltered’, Ayom defines a memory of warmth and intimacy in a far-off place.

As mentioned in an official press release, Vladislav Doronin, Chairman and CEO of Aman says, “The Spirit of Aman is an emotion that can be felt at each of our hotels and resorts. The otherworldly locations, the unique experiences and the connection with the landscape play a [significant] role in this feeling.”

Aman Fine Fragrance
UMBR—inspired by Aman Venice, Italy; the Latin term for ‘shadow’, this scent celebrates the refinement of Venetian opulence.

The artistry is not just limited to scents but flows into the design and aesthetic of the packaging as well. Each bottle reflects its corresponding Aman destination through a tastefully selected tone reminiscent of the resort’s local environment, surrounding nature, and culturally significant hues. The perfume bottle’s silhouette design comes from Japanese architect Kengo Kuma, and complements the Aman Skincare family of bottles and jars as well. The box encasing these fragrances are handcrafted in Japan using Paulownia wood—which is one of Japan’s fastest-growing trees, and hence a sustainable choice. Each box is then hand-wrapped in an exquisitely-textured Takeo paper for an added bespoke touch.

Aman Fine Fragrance
ZUAC—inspired by Amanjena, Morocco; ‘A mixture of colours’, this scent is inspired by the colours of the Red City and its ancient Medina.

Aman Fine Fragrance stays true to the values of Aman’s wellness brands by staying away from phthalates, artificial colourants, parabens and formaldehyde.

Aman Fine Fragrance
ALTA—inspired by Aman New York (opening in spring 2021), USA; meaning ‘high’ in Latin, ALTA is inspired by the rich architectural history of New York.

The scents are available online via the Aman Shop and in the resort’s boutiques.

Related: Want To Know What Outer Space Smells Like? NASA Introduces A Perfume!

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